Decoding the Web Design Dilemma – Template v/s Bespoke Websites

Wednesday, July 26th, 2023

Businesses today can only thrive with having their presence online. The digital platform has become an approachable medium to reach the target audience. Website development is one of the most sought media to gain insight into what the audience wishes from the business, and companies can communicate with the buyers.

However, this article introduces users to website design for different businesses. Besides building websites entirely from scratch using various online tools, many websites have pre-made themes with other content management systems (CMS) to build engaging websites.

GIT Infosys offers the best bespoke web designs in London who has helped various businesses develop customised website designs that identify with the business. Do check the website and get bespoke templates developed to lead to greater conversion.

In this article, we will be elaborating on the difference between template website design and bespoke websites. In addition, we will also discuss the pros and cons, highlighting which option is best for the business.

Template Websites – Limited Customization Options

A Sneak Peek Into Template Websites

Template website designs are pre-built websites. The USP of template design is integrated with the CMS. However, there is no need to gain a detailed knowledge of the requirements. It reduces the overall time required for developing templates. Besides, in this case, the templates are pre-populated with multiple layouts, images and content which can be further tweaked as per requirement.

Bespoke Websites – Enhancing User Experience and SEO Performance

The best thing about the template design is that you can customise it based on what is required for the business. Further features can be added based on the business.

Let us look at some of the features include:

User-Friendly

User-Friendly Website

One of the significant benefits of template website design is its user-friendly design which allows rapid implementation. With pre-made templates, you can have a functional website up and running within hours, even without advanced technical skills:

Ideal for multiple business types

Template designs are ideal for small businesses that do not have a budget to build bespoke website designs. It is also useful for individuals who need to create a quick online presence without the complexities of custom development.

Cost-effective option

Template websites are more budget-friendly than bespoke websites as they are more affordable and available for free. In addition, not much money is required to develop the website design.

Not much customisation is required

Template designs have a drawback, which is the limited customisation option. As these templates are created to serve a broad audience, the website may need a sense of uniqueness. Besides, it may also need to reflect your brand identity. In addition, you may also encounter constraints when it comes to designing for implementing specific features or functionalities.

Provide a generic look

Almost all audiences may have similar template designs, leading to the risk of multiple websites looking alike. This lack of distinction can hinder brand recognition and differentiation in a competitive market.

Now that we have an overall idea of what a template design is. Let us understand what bespoke website designs are.

An Insight of Bespoke Websites

Bespoke website designs are the opposite compared to template designs. These are tailor-made right from scratch precisely to meet unique brand needs. The objective of these designs is to align with the particular business. These are built by professional web developers and designers who collaborate with clients to create a completely personalised online presence.

Some of the unique features that bespoke website design poses are:

Bespoke Website Design

Bespoke Website Design

Provide a unique identity to the brand

The most significant USP of bespoke website design is its ability to embody the true essence of your brand. Every aspect, from layout to functionality, is crafted to align seamlessly with your business objectives, allowing you to stand out in the competitive digital landscape.

Scalability and Flexibility

Unlike templates, bespoke websites offer better flexibility to incorporate specific features. In addition, businesses can add functionalities tailored to the brand’s requirements. Thus, a bespoke website can be easily scaled and adapted as your business evolves to accommodate changing needs.

Enhanced User Experience

Bespoke websites are designed following the user-centric approach. It ensures that the entire website is intuitive and engaging for the users. This optimised usability can lead to increased customer satisfaction and better conversion rates.

It is more time and resource intensive

Creating a bespoke website demands more time and resources than using a template. Extensive planning, design and development phases are involved, which makes it a more suitable option for businesses with larger budgets and long-term goals.

It is expensive

As bespoke websites framework are more personalised, these tend to be more expensive. It requires expert assistance, which typically comes with a higher price tag. However, the investment is often justified by the superior quality make and tailor-made solutions the websites offer.

It is best suited for already established businesses with a larger budget and companies seeking to create a customised and high-quality solution. Companies who are more specific with their requirements about how the designs should be and cannot find an adequate solution with template designs are recommended to opt for bespoke website designs.

Visit the GIT Infosys website, who offer top bespoke website designs in London, UK, which house a team of professional website designers. Take your business to newer heights with expert assistance.

Which one is better – Template design or bespoke design?

Template design or bespoke design

The choice between template and bespoke design depends on what the business is looking for. There is no particular design that would fit all the goals. Hence, the approach is most set on the advantages and limitations it puts forth. It depends on the requirement of the business and what solution they are looking for. It mainly depends on the budget, timeline, customisation needs, and long-term goals. If you need a quick and cost-effective solution with limited customisation, then a template design is well suited.

On the other hand, if you are looking for a unique solution and online presence that aligns with the brand’s identity, a bespoke design is a better choice.

If you want your website to have all the above points, do not forget to connect with GIT Infosys, one of the top e-commerce development companies in the UK. They are backed by a great team of developers who have created successful websites that have helped businesses reach greater heights.

Final Thoughts

Ultimately the decision will depend on how thoroughly you have evaluated your business goals and target audience. Whether to opt for a template-centric website or a bespoke design will depend on your long-term vision for the online presence. Both approaches have their merits, and making an informed choice will lay a proper foundation for a successful and impactful online presence.

Looking for practical guidance? Why not connect to GIT Infosys, which houses expert developers and website designers with hands-on experience in guiding you to create customised website designs that align with your business and resonate with your brand identity?

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